Be Cause PR Bringing Your Cause To Light

Our Impact...

Customers always say it best… here’s the impact we’ve had on them:

What defines Cathy? A person who continues to evolve to help others evolve.

Sara Pettitt, L.Ac at Pacific Acupuncture


Cathy is an amazing advisor. Arranged two very successful PR/AR tours that helped us secure funding and bring in more clients. She is a consummate professional; well organized, thinks plans through completely and is not afraid to fight for what is best for her client. I highly recommend her firm and would rehire her in a minute!

James Staten, VP & Principal Analyst, Forrester Research Inc.

Cathy gets to the heart of it. She not only has years of incredible experience in PR and Marketing but she 'gets' people and how they tick or want to tick. She dives in. She's dedicated to a fault. Anyone would be lucky to have Cathy in their corner.

Remy Haynes, Photographer, Author

Cathy is one of the most gifted, effective, and expert PR/AR professionals I know. She is incredibly smart, knows what her clients and colleagues on both sides of the table need, has phenomenal people skills, and is a joy to collaborate with. Her contacts are deep and far-reaching, and I was impressed with how highly-regarded she was by everyone with whom she comes into contact.

Joanne Sperans, Owner, Volo Coaching

I have worked with Cathy for more than 15 years at several different companies both as a colleague and a client. Cathy is a master at PR and analyst relations. Her upbeat attitude and knowledge of the industry make her a winner with the press, analysts and clients.

Kerry Langstaff, Executive Director, Marketing at TriNet

Cathy was excellent at helping sharpen the message platform for the company and led us through a series of analyst and press tours that got real results for the company. It seemed that whether in NYC, LA, San Francisco, or anywhere in the world, Cathy would be greeted warmly by senior analysts and editors, usually with a hug. She gets results and knows how to position underlying product and company strengths. I'd definitely go to her again.

Jeff McElroy, Co-Founder, Principal, Bang Technologies, Inc.

Cathy has the amazing ability to literally feel and see the direction in which you want to take your company, it's a gift. In addition, she has a keen sense of where you need to plug in and connect that you may not have thought of. Cathy thinks outside the box and puts her heart to work along with her expertise, which is vital when you're bringing awareness to a cause that you feel passionately about. When it comes to cause related PR, Cathy is a true visionary! I can't thank her enough for her commitment to serving others in such a meaningful way.

Jill Spill, Spill Art

Cathy is not your typical consultant, she does it all from strategic to hands-on and she does it all with energy. Ask anyone who knows her and they will all say the same thing --- she is a pleasure to work with. She challenges ways of thinking and carries vast experience from years in the Valley working at many well known tech companies. Cathy knows PR and AR solid. When many people forget about the personal interactions we all face, Cathy thrives on relations with external audiences and works that to her advantage to build long lasting relationships.

John Welton, Account Director and Int. Programs Lead at Voce

Cathy is very personable and this translates into business results--she has a high degree of sensitivity and awareness of human factors and works well with executives in both PR and AR contexts. Highly recommended.

Miko Matsumura, VP of Products at Kii Inc.

Cathy is a vivacious, can-do AR/PR professional that does an excellent job of representing her clients to the press and analyst communities. Cathy is very personable and proactive.

Laurie McCabe, Partner at SMB Group

Cathy has a great ability to understand what causes drive people and help make them a reality. The combination of experience, network and personal style makes Cathy unique in today's socially driven world.

David Douglas, Sr. Fellow at The Breakthrough Institute

 
Cathy has amazing clarity and vision for how to help the world understand and take action for your cause.

Richard Walker, Efficient CEO, Author ...VIEW MORE

What defines Cathy -- A person who continues to evolve to help others evolve.

Sara Pettitt, L.Ac at Pacific Acupuncture and Wellness Center ...VIEW MORE

Cathy has a great ability to understand what causes drive people and help make them a reality...

David Douglas, Sr. Fellow at The Breakthrough Institute ...VIEW MORE

Cathy is an amazing advisor. Arranged two very successful PR/AR tours that helped us...

James Staten, VP & Principal Analyst, Forrester Research Inc. ...VIEW MORE

Cathy is one of the most gifted, effective, and expert PR/AR professionals I know. She is incredibly...

Joanne Sperans, Owner, Volo Coaching ...VIEW MORE

PR is something hard to quantify, and hard to qualify, but somehow Cathy does it. She cuts right to...

Robert Essertier, Founder, Vertical Power Systems ...VIEW MORE

Cathy is a master at PR and analyst relations. Her upbeat attitude and knowledge of...

Kerry Langstaff, Executive Director, Marketing at TriNet ...VIEW MORE

Cathy was excellent at helping sharpen the message platform for the company and led us through...

Jeff McElroy, Co-Founder, Principal, Bang Technologies, Inc. ...VIEW MORE

Cathy gets to the heart of it. She not only has years of incredible experience in PR and Marketing...

Remy Haynes, Photographer, Author ...VIEW MORE

Cathy has the amazing ability to literally feel and see the direction in which you want to take...

Jill Spill, Spill Art ...VIEW MORE

Cathy is not your typical consultant, she does it all from strategic to hands-on and she does it all...

John Welton, Account Director and Int. Programs Lead at Voce ...VIEW MORE

Cathy is very personable and this translates into business results--she has a high degree of sensitivity...

Miko Matsumura, VP of Products at Kii Inc. ...VIEW MORE

Cathy is a vivacious, can-do AR/PR professional that does an excellent job of representing her clients to...

Laurie McCabe, Partner at SMB Group ...VIEW MORE

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How Be Cause PR Brings Light To Your Cause

Having a cause is essential to your success, but you already know that. Getting your cause seen, heard and engaged will define your success. And you know that too, which is why you're here.

Be Cause PR, founded by Cathy Caplener, is your next true believer in your cause. Cathy's unique ability to see your vision, speak to your audience, connect you to the world who needs you and professional image management will help you gain awareness, momentum, support and the opportunities you need.

Cathy's approach includes:

  • Press Relationship Management
  • Creating Awareness Around Your Why
  • Building, Evolving & Communicating Your Promise
  • Harnessing The Media To Your Advantage
  • Cradle to Market Promotion